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The Latest Cork Tree News.

Whether you’re a business owner, a marketing manager, or just curious about what’s new in the world of marketing, our blog has something for everyone. Stay informed, get inspired, and discover how Cork Tree Creative can help you take your marketing to the next level. Be sure to check back regularly for fresh insights and updates.
AI Marketing Trends to Watch for in 2026 AI Marketing Trends to Watch for in 2026 Mar 4, 2026

Current trends in artificial intelligence are making waves with advanced approaches to consumer engagement, internal productivity, and communication. AI tools…

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SEO Trends Every CMO Should Know for 2026 SEO Trends Every CMO Should Know for 2026 Mar 4, 2026

SEO in 2025 is rapidly evolving, and staying ahead of the curve with SEO trends could be essential to your…

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Why ‘Digital Marketing Agency Near Me’ Still Works—Local SEO Strategy for Service Businesses Why ‘Digital Marketing Agency Near Me’ Still Works—Local SEO Strategy for Service Businesses Feb 12, 2026

Why Does Local SEO Strategy Feel So Confusing? If you’ve been using a local SEO strategy, but haven’t found yourself…

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State of Marketing Trends in the Midwest: 2025 Recap and 2026 Predictions State of Marketing Trends in the Midwest: 2025 Recap and 2026 Predictions Jan 21, 2026

The Latest Marketing Trends and How to Apply Them to Your Strategy For Midwestern marketing teams, 2025 was a learning…

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Benefits of Video Marketing to Drive Conversions in 2026 Benefits of Video Marketing to Drive Conversions in 2026 Jan 13, 2026

In 2025, video marketing is more than just a trend; it is an essential tool for businesses looking to foster…

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How to Increase Marketing ROI with Limited Budgets How to Increase Marketing ROI with Limited Budgets Dec 16, 2025

Why Increasing Marketing ROI Matters More When Your Budget Is Tight Most organizations working with limited budgets don’t have the…

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How a Marketing Competitive Analysis Can Help You Outperform Rivals How a Marketing Competitive Analysis Can Help You Outperform Rivals Oct 21, 2025

What Is a Marketing Competitive Analysis? In the competitive business landscape, no matter how niche a product or service may…

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Latest Trends for Social Media and Advertising Latest Trends for Social Media and Advertising Sep 9, 2025

Let’s be honest… social media looks a lot different than it did even a few years ago. Twitter isn’t even…

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Building a Strong Brand Identity That Stands Out Building a Strong Brand Identity That Stands Out Aug 25, 2025

A strong brand identity is the backbone of how your business is seen, remembered, and trusted. For marketing leaders and…

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How Graphic Design and Marketing Work Together to Drive Success How Graphic Design and Marketing Work Together to Drive Success Jul 24, 2025

Great graphic design for marketing is essential. It’s not just about making things look polished; it’s about telling a story…

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Top Content Marketing Trends That Will Drive Engagement Top Content Marketing Trends That Will Drive Engagement Jun 17, 2025

Marketing is constantly evolving, which can be a double-edged sword for business and marketing leaders. We are always exploring new…

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Reasons Why You Need a Website Redesign Reasons Why You Need a Website Redesign May 20, 2025

As a business owner or marketing leader, your energy can be divided between growth, branding, and marketing campaigns, while your…

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Creating Seamless Customer Experiences with Omnichannel Marketing Creating Seamless Customer Experiences with Omnichannel Marketing Mar 25, 2025

Omnichannel marketing is all about consistency. More than just being present on various platforms, your marketing strategy should ensure personalization…

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Boost Your Online Advertising with a Top-Rated Google Ads Agency Boost Your Online Advertising with a Top-Rated Google Ads Agency Feb 28, 2025

Google Ads is a widely used digital marketing tool that drives website traffic, brand awareness, and sales. Online advertising allows…

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7 Tips for Successful Event Marketing 7 Tips for Successful Event Marketing Jul 9, 2024

In 2025, video marketing is more than just a trend; it is an essential tool for businesses looking to foster…

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Cork Tree Creative Becomes Only StoryBrand-Certified Marketing Agency in Metro St. Louis Region Cork Tree Creative Becomes Only StoryBrand-Certified Marketing Agency in Metro St. Louis Region Jul 9, 2024

Cork Tree Creative is proud to announce its recent certification as a StoryBrand-certified marketing agency. This prestigious recognition positions Cork…

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Social Media Influencer Marketing 101 - Influencers on Social Media Social Media Influencer Marketing 101 - Influencers on Social Media Jul 2, 2024

Influencer marketing tactics utilize a digital creator’s audience, credibility, and ability to persuade their audience. Social media influencer marketing helps…

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Google SGE: Search Generative Experience Google SGE: Search Generative Experience Jun 13, 2024

Google processes approximately 8.5 billion searches per day, which translates to about 5.9 million searches every minute or around 99,000…

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Cork Tree Creative Speaks at MDMC St. Louis Cork Tree Creative Speaks at MDMC St. Louis May 31, 2024

Cork Tree Creative made waves at the 2024 Midwest Digital Marketing Conference (MDMC) in St. Louis, Missouri. On May 13,…

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Cork Tree Creative Receives 2024 Communicator Awards Cork Tree Creative Receives 2024 Communicator Awards May 31, 2024

At Cork Tree Creative, we believe in the power of compelling visuals and storytelling to elevate brands and captivate audiences.…

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Stock Vs. Custom Photography: Your Guide to Commercial Photography Stock Vs. Custom Photography: Your Guide to Commercial Photography May 28, 2024

With social media being one of the biggest marketing platforms for businesses, commercial photography has become an integral part of…

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Top Skills All Public Relations Professionals Should Have Top Skills All Public Relations Professionals Should Have Apr 23, 2024

As a public relations professional in the digital age, it’s never too late to add some skills to your resume.…

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St. Louis Airport Highlights Cork Tree for Business Diversity Development St. Louis Airport Highlights Cork Tree for Business Diversity Development Apr 18, 2024

Cork Tree Creative, co-owned by Laura Reed and Jan Carpenter, was recently featured on St. Louis Lambert International Airport’s website…

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Stillwater Valentine’s Day Event Stillwater Valentine’s Day Event Mar 22, 2024

The Cork Tree Creative team spread the love on Valentine’s Day 2024 by hand-making and delivering cards to a local…

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Protect and Enhance your Organization’s Image with Media Training Protect and Enhance your Organization’s Image with Media Training Nov 1, 2023

Developing a media training protocol is one of the best ways for the company to protect its public image. This…

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How to Use TikTok For Business How to Use TikTok For Business Oct 26, 2023

TikTok isn’t just dances and funny skits; it’s the perfect platform to connect personally with your target audience. With 1…

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5 Ways Business Owners Can Leverage Social Media 5 Ways Business Owners Can Leverage Social Media Oct 24, 2023

TikTok isn’t just dances and funny skits; it’s the perfect platform to connect personally with your target audience. With 1…

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What Is SEO? What Is SEO? Aug 15, 2023

Every website aims to gain visibility and conversions to increase its bottom line. One of the most effective ways to…

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5 Best SEO Rank Checker Tools for Businesses 5 Best SEO Rank Checker Tools for Businesses Jul 25, 2023

SEO is a complex and technical strategy that takes expertise and knowledge to perfect. SEO rank checker tools allow businesses…

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On-Page SEO Best Practices On-Page SEO Best Practices Jul 24, 2023

SEO writing is not a one-and-done project. To optimize your work, you must continually update your keywords and utilize different…

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5 Tips for Creating a Marketing Video 5 Tips for Creating a Marketing Video Jun 22, 2023

According to research by WordStream, 86% of people said they wanted to see more videos from companies, and 68% of…

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Your Guide to Google Analytics 4 Migration Your Guide to Google Analytics 4 Migration Jun 15, 2023

Change is just around the corner in the analytics world. Google officially dissolved Universal Analytics and rolled over to Google…

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Benefits of Using Video Marketing in Your Business Strategy Benefits of Using Video Marketing in Your Business Strategy Jun 8, 2023

With competitors and crowded markets, our marketing efforts must stand out. Unfortunately, it is too easy to hit delete, swipe…

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Cork Tree Attends the 2023 WBENC National Conference Cork Tree Attends the 2023 WBENC National Conference May 5, 2023

As a proud women- and veteran-owned business, Cork Tree Creative continues to champion opportunities for women entrepreneurs. In March 2023,…

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Rebuilding Together Rebuilding Together May 4, 2023

Our Cork Tree Creative team recently participated in Rebuilding Together’s volunteer program. We had the opportunity to paint and replace…

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Leveraging AI in Marketing Leveraging AI in Marketing Apr 24, 2023

At Cork Tree Creative, we consistently try to keep up with the latest trends in marketing. Learning about new ways…

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Gori Law Women’s Day Celebration 5K Gori Law Women’s Day Celebration 5K Apr 5, 2023

To celebrate and honor Women’s History Month in March, Cork Tree Creative sponsored and participated in Gori Law Firm’s first-ever…

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Cork Tree Creative, Inc. Opens St. Louis Office in Cortex Innovation Community Cork Tree Creative, Inc. Opens St. Louis Office in Cortex Innovation Community Apr 3, 2023

We are thrilled to announce the opening of our new office in the Cortex Innovation Community. Located at 4220 Duncan…

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Comprehensive Marketing Plan Made Easier Comprehensive Marketing Plan Made Easier Oct 5, 2022

As businesses grow and evolve, having a comprehensive marketing plan in place is essential for success. Whether you're launching a…

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Metro East Literacy Project Metro East Literacy Project Sep 15, 2022

As part of its Cork Tree Cares program, the Cork Tree Creative team joined the Metro East Literacy Project at…

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10 Tips to Optimize Press Releases for Social Media/SEO 10 Tips to Optimize Press Releases for Social Media/SEO Sep 15, 2022

Press releases aren’t just about getting media coverage anymore—they’re a tool to leverage your search engine optimization and social media…

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Cork Tree Creative Receives National and State Certifications as Veteran-Owned Business Cork Tree Creative Receives National and State Certifications as Veteran-Owned Business Sep 7, 2022

Cork Tree Creative, Inc., a full-service marketing and public relations firm, today announced we have been certified by the National…

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Do's & Don'ts of Google Reviews Do's & Don'ts of Google Reviews Aug 16, 2022

When you are looking for a new place to get a haircut, what do you do? When your friends are…

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Best Practices for Utilizing Hashtags on LinkedIn Best Practices for Utilizing Hashtags on LinkedIn Jun 17, 2022

Oh, the ‘pound’ sign. How far you’ve come. A hashtag is a powerful categorizing tool. More specifically, it is a…

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The Structure of a Digital Marketing Agency The Structure of a Digital Marketing Agency Jun 17, 2022

So, you’ve finally taken a look in the mirror and realized it’s time. Time to consider search engine marketing and…

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Make Catchy Email Subject Lines with High Open Rates Make Catchy Email Subject Lines with High Open Rates Jun 17, 2022

Open fast… or die slow. If you want to hit them where it converts, you’ll have to do it in…

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What Elements Make Great Website Designs? What Elements Make Great Website Designs? Apr 1, 2022

A well-designed website isn’t just about looking good—it’s about creating an experience that’s seamless, engaging, and, most importantly, effective. If…

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What Does a Marketing Firm Actually Do? What Does a Marketing Firm Actually Do? Mar 29, 2022

When people hear the name ‘Cork Tree Creative’, they often think that we are a tree-trimming company or a wine…

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When Should You Post on Social Media? When Should You Post on Social Media? Mar 29, 2022

So, you’ve got your company’s social media platforms ready to rock, and it's time to start posting. Before you begin,…

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5 Valuable Reasons to Hire a Marketing Agency 5 Valuable Reasons to Hire a Marketing Agency Mar 29, 2022

Marketing is one of the best ways to ensure your business stands out in the saturated sea of competitor products…

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Creating a Social Media Plan for Your Company Creating a Social Media Plan for Your Company Mar 29, 2022

In today’s technology-driven, app-crazy, and influencer frenzy world, it can feel hard to keep up. You’ll want to begin utilizing…

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The Importance of Optimizing Your Google My Business Profile The Importance of Optimizing Your Google My Business Profile Mar 29, 2022

When your business has a Google My Business Profile, people browsing on Google may be easily converted to customers. A…

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Building a Landing Page That Converts Building a Landing Page That Converts Jun 11, 2021

One of the best ways to capture your audience's attention and keep them scrolling is by producing a landing page.…

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What Is Alt Text? What Is Alt Text? May 24, 2021

Image alt text, which is short for alternative text, describes image details and its purpose on a website. It is…

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Family Hospice Blankets Family Hospice Blankets Apr 26, 2021

The first Cork Tree Cares initiative was making fleece tie blankets for Linus Blankets. This organization has donated over 70,000…

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Touchette Bicycle Food Mission Touchette Bicycle Food Mission Apr 26, 2021

Our donation provided 1.1k meals that week, including 800 burritos and 500 sandwiches. Our team also provides marketing support to…

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How to Grow Your Company’s Email List (And Maintain It) How to Grow Your Company’s Email List (And Maintain It) Apr 22, 2021

With over 4 billion email accounts worldwide (more than half of Earth’s population), the potential value of growing an effective…

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Should You Invest in Promotional Products Should You Invest in Promotional Products Sep 25, 2020

Neglecting the use of promotional products is a huge miss for advertisers and businesses alike. In fact, eighty-eight percent of…

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Local Services: Franchise Marketing Local Services: Franchise Marketing Jun 26, 2019

Have you considered franchise marketing? We work with national franchises to provide them with marketing support at a local level.…

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Outdated Marketing Strategies to Leave in the Past Outdated Marketing Strategies to Leave in the Past Sep 26, 2018

Fall has finally arrived! With the brightly colored fall foliage, it really is a beautiful time of year. There are…

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Cork Tree Creative Named in St. Louis’s Best in Reliability List Cork Tree Creative Named in St. Louis’s Best in Reliability List Apr 9, 2018

Cork Tree Creative, Inc., a marketing and public relations firm located in  Edwardsville, Ill., announced its recognition on St. Louis…

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WOSB Certification Clarification WOSB Certification Clarification Feb 20, 2018

Similar to being certified by the Women’s Business Enterprise National Council (WBENC), Cork Tree Creative is also certified by the…

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We Are a WBENC Certified Marketing Firm We Are a WBENC Certified Marketing Firm Jan 23, 2018

You're already familiar with the friendly faces at Cork Tree Creative and the work we do, but did you also…

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The Importance of a Marketing Plan The Importance of a Marketing Plan Jan 9, 2017

As a business owner or marketing exec, you’ve already created a strategic marketing plan for the New Year. You’ve researched…

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Does Pinterest Marketing Make Sense for Your Business? Does Pinterest Marketing Make Sense for Your Business? Feb 3, 2015

Not long ago, when someone asked if you pinned it, you probably thought it was a reference to wrestling. Today,…

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Email Marketing Still Makes an Impact Email Marketing Still Makes an Impact Nov 24, 2014

Email marketing may strike many as old-fashioned or outdated. However, sometimes the old ways are the best ways. Yes, popular…

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What makes a logo design . . . uh, great? What makes a logo design . . . uh, great? Jun 30, 2014

When you think of a brand, which companies are the first to come to mind? Do companies like Nike, Google…

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Coordinating a marketing department without enough in-house capabilities can be challenging for CMOs and marketing leaders. At Cork Tree Creative, we serve as an extension of your team, helping you feel unrestricted and supported in your marketing efforts. We turn your marketing challenges into success stories.
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